Tag: influential


FTC Guidelines for Influencers & Advocates

Endorsing brands is nothing new. From Kim K. to Tom Brady, major influencers are constantly endorsing all sorts of brands! We’re excited to see healthcare companies finally considering Patient Leaders to be major influencers as well, but are you aware of all the rules and regulations you need to follow as a paid influencer? Your…

Patient Choice Award Winners: Improving the Patient Experience

World Congress and WEGO Health teamed up recently during the Life Sciences Patient Congress to present the Patient Choice Awards. These awards recognize pharma organizations, collaborations, and programs that place a focus on the patient. They spotlight the true game changers, those who realize that each patient experience throughout the entire patient journey is of paramount…
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